Chris Onslow is the International Sales and Marketing Director at Tam Beauty Hair.
The role involves developing and distributing FMCG branded health and beauty products across the globe. Chris has worked with brands such as Target Energy Shots, DGJ Organics and the world’s best-selling hair colour remover ColourB4.
With the rise of digital much has been made of the waning power of TV advertising, but is it truly on the decline?
What’s the worst gaffe you’ve ever seen on live TV? Here, we round up some of our favourites.
Fiona Atwood of 3A Entertainments provides a superb insight into her impressive career and the current state of marketing in this exclusive interview.
The customer always knows best, right? Whilst this slice of wisdom may not always ring true, it certainly does within TV Advertising, where the consumer is the authority on what’s good, average and downright bad. So what do consumers want? It’s a conundrum that marketers and advertisers are continuously trying to figure out. Luckily, we’re…
David Price is a Board Director at TCS Media, a Top 25 independent media planning and buying agency. Bringing 25 years’ of experience to the role, David oversees the day-to-day running of the business, as well as directing a number of TCS’ key client account groups, which include clients such as Laura Ashley, Fired Earth…
You may not be familiar with the term ‘Programmatic Advertising’, but you soon will be. Programmatic is a relatively new method of advertising that was popularised across the pond and is now steamrolling its way into global advertising. Here, we explore how Programmatic Advertising can help your business, whatever the size of your business. …
Last week’s blog focused on 5 TV adverts that spectacularly backfired. There were some critical errors in all of the ads listed, each represented a terrible tv advert. From some innocuous mistakes, such as DFS overplaying the size of one of their sofas to the downright unforgivable, such as Groupon referencing the plight of the…
This is the first of a two-part series. This week’s article focuses on the worst adverts and why they were so badly received. The second part will explore how to avoid such mistakes. Last week, we were singing the praise of the best TV Adverts of 2015. For every successful advert, however, there are plenty…
