The Tech Firms Changing TV Advertising in 2018
There is plenty of innovation going on in TV advertising, find out all about it in this article!
How TV Is Standing Up To Digital Ads
TV or digital? Where are you currently spending you advertising budget? This article gives you advice on whether TV is wilting in the face of a digital onslaught or remains the best platform for an ROI.
ITV Makes a Big Move into Addressable TV Advertising
ITV has made a big move into TV advertising, here’s everything you need to know. Marketers – take note!
What Consumers Really Think Of Video On Demand Advertising
“In a crowded media environment, relevant ads and brand experiences are critical for engaging consumers … Just as technology has made it easier for consumers to control the amount of advertising they see, it has also made it easier for advertisers to reach the right consumers at the right time and in the right place.…
Christmas Adverts- The Winners & Losers
We give our professional opinion on this year’s best and worst Christmas TV adverts – do you agree?
Four of TV’s Most Expensive Adverts
We look through four of TV’s most expensive adverts ever and explore whether they are worth all those millions. Featuring the likes of Chanel and George W. Bush.
Busting The Myths Around TV Advertising
There are plenty of myths regarding television advertising. In this article, The Living Room busts the most common ones!
The Best TV Adverts Of The Olympics
The Olympics is the ultimate pursuit of perfection for an athlete and it’s also an advertisers dream. Whilst many fall short of gold in the advertising category, others rise to the podium to lay claim to a medal.
Should Fast Food Adverts Be Subject to Stricter Regulation?
What’s your opinion on fast food advertising? Should it be completely banned like the advertisement of tobacco, or is it fine as it currently is? “Obesity can kill as effectively as lung cancer, so surely it’s time to stop the food industries peddling these unnecessary wares to children. If the advertising of cigarettes can…
Interview: Tam Beauty Hair’s Chris Onslow
Chris Onslow is the International Sales and Marketing Director at Tam Beauty Hair.
The role involves developing and distributing FMCG branded health and beauty products across the globe. Chris has worked with brands such as Target Energy Shots, DGJ Organics and the world’s best-selling hair colour remover ColourB4.