Racing Ahead- Quorn’s TV Advertising Success
With the rise of digital much has been made of the waning power of TV advertising, but is it truly on the decline?
With the rise of digital much has been made of the waning power of TV advertising, but is it truly on the decline?
What’s the worst gaffe you’ve ever seen on live TV? Here, we round up some of our favourites.
Fiona Atwood of 3A Entertainments provides a superb insight into her impressive career and the current state of marketing in this exclusive interview.
David Price is a Board Director at TCS Media, a Top 25 independent media planning and buying agency. Bringing 25 years’ of experience to the role, David oversees the day-to-day running of the business, as well as directing a number of TCS’ key client account groups, which include clients such as Laura Ashley, Fired Earth…
You may not be familiar with the term ‘Programmatic Advertising’, but you soon will be. Programmatic is a relatively new method of advertising that was popularised across the pond and is now steamrolling its way into global advertising. Here, we explore how Programmatic Advertising can help your business, whatever the size of your business. …
The viewer’s evaluation of a film is often an assessment of the quality of the cinematography and the same is true for TV commercials. It is actually very difficult to tell when a cinematographer has made an astounding accomplishment. This is so largely because cinematographic results generally look wonderful to the untrained eye. In most…